eBay partners with Flybuys, provide Aussies a chance to earn points
Category: #retail  By Shikha Sinha  Date: 2018-05-09
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eBay partners with Flybuys, provide Aussies a chance to earn points

Retail major eBay has recently announced its partnership with one of the most renowned loyalty programs, Flybuys to let shoppers link their accounts to the program and collect points for online purchases. Reportedly, the savvy consumers can earn & redeem the flybuys points within a network of 40,000 Australian retailers on eBay.

The partnership will earn online shoppers of eBay one point for spending every 2 dollars on the eligible items, that can be redeemed for eBay vouchers. Sources cite that currently, $10 is the earn rate in vouchers for every 2000 points earned.

According to reliable reports, the Flybuy-eBay partnership so far marks the largest expansion of the flybuys program since its collaboration with Velocity frequent flyer in 2016.

Julie Nestor, CMO, eBay, reported that the partnership move was a “no-brainer” as eBay continues to evolve their online platform and retain their leading position of favorite online retailer in Australia. Nestor also revealed that Aussies like collecting reward points and by simply linking the eBay & flybuys account one can instantly initiate the activity with a mere click of a button.

Sources cite that the vouchers can be used to purchase items from millions of products that are made available to the customers through the eBay platform. Moreover, Flybuys also has over 20 partners where the customers can redeem their points.

Mitch Watson, Manager of Research and Ratings, Canstar Group was quoted stating that the eBays earn rate is half of what a shopper can earn at a Coles Supermarket requiring an expenditure of USD 4000 to acquire a US 10-dollar voucher. He further warned shoppers to consider all the options out there before making hasty purchases just to earn reward points as one can find better deals from multiple other places.

Industry experts speculate that the deal will not only create a convenient way for Aussies to make the most of their online shopping, but will also benefit the small-scale business retailers on eBay.



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Shikha Sinha

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Shikha Sinha

Shikha currently manages content operations for a series of news and business portals including MSF, Algosonline, and the like. An electrical & electronics engineer by education, she has prior experience in content & technology writing, content marketing, market resea...

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