Square & Weebly tie up to provide cohesive solutions for businesses
Category: #world  By Saipriya Iyer  Date: 2018-04-28
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Square & Weebly tie up to provide cohesive solutions for businesses

The San Francisco based merchant services aggregator, Square, Inc., has scarcely announced its plans to acquire technology company Weebly in a cash and stock deal. As per authentic sources, Square will pay a total of USD 365 million for this acquisition through which it aims to merge its hardware and software for payments with Weebly’s design, website hosting, and online stores.

For the uninitiated, Square, Inc., established in 2009 with offices spanning UK, Canada, United States, Ireland, Japan, and Australia, has been providing in-person solutions since its inception. As per Jack Dorsey, Square’s CEO, joining hands with Weebly would ensure that the integrated venture would build services to bridge in-person, in-app, and online channels and empower entrepreneurs in the future.

Reliable sources affirm that Weebly and Square would jointly offer a single cohesive solution to sellers for starting and growing their omnichannel businesses across myriad physical and digital storefronts. In this regard, experts claim that as on today, it is highly pivotal for sellers to reach across to buyers as they flit in and out of numerous channels. It would thus be helpful if an integrated service suite would ease out crucial business operations such as order management, informed decision-making, customer engagement, and sales growth, they further state.

Alyssa Henry, the Seller Lead at Square, has reportedly been quoted stating that in 2018, Square’s top focus area would be omnichannel commerce. The reason behind this change of focus, she says, is the increasing demand from entrepreneurs for intuitive and powerful tools to run their businesses.

Currently, Square offers over 100 partner integrations across accounting software, points of sale, and other back-office systems. It has been reported that even post this acquisition, Square will continue to offer an open platform for sellers that will provide them with the flexibility to select as well as integrate third-party solutions deemed best for their business.

As per sources, the closure of this takeover will be subject to the customary conditions inclusive of the necessary regulatory approvals.



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Saipriya Iyer

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Saipriya Iyer

Saipriya Iyer develops content for Market Size Forecasters, Algosonline, and myriad other platforms. A computer engineer by profession, she ventured into the field of writing for the love of playing with words. Having had a previous experience of 3 years under her bel...

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